What Is Compelling Content and Where Do I Get It?

I just read an excellent post on content creation. It’s entitled How to Make Sure You Choose the Right Niche to Blog About.

It’s worth reading because the point that’s being made is that there’s a demand for compelling content. Whether or not you choose to provide that type of content is another matter. Read the rest of this entry

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Auto Content – History Repeats Itself

What’s old is new again! Remember when Adsense was in it’s infancy? Remember all the Internet marketers who were touting the creation of 10, 20, even 30 thousand page Adsense sites full of nonsensical content? Well, here we go again …

Web 2.0 has spawned an incredible number of micro-blogging platforms. Think Twitter on steroids. And, of course, us affiliate marketers have figured out how automatically create and post content on all these platforms. Read the rest of this entry

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Affiliate Millionaire Official Launch

It’s Andrew Fox’s big day. Affiliate Millionaire launches today and it looks like he’s been to the Frank Kern/Jeff Walker school of Internet Marketing.

Yes, the launch hysterics are out of this world. And Fox has used every one of Kern’s tricks to convince you that Affiliate Millionaire really is the “way”.

But the real problem doesn’t lie with Kern or Walker or even Fox. I’ve met those guys. Their stuff IS good. Kern’s Mass Control and Walker’s Product Launch Formulas are brilliant pieces of Direct marketing insight. The problem lies with the affiliates who will do anything for a sale. Specifically, bogus reviews, fake testimonials and wild-ass claims of every kind imaginable. Read the rest of this entry

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Image Advertising is Here to Stay …

You might be under the impression that banner ads are passe. That they’re so Web 1.0. I’m not exactly sure why so many marketers think that way, but nothing could be farther from the truth.

I can sum up my argument in three words: Google Image Ads. The fact that can serve Adsense Ads as images should be enough to convince you that image advertising in general, and specifically banner advertising, is not dead by any stretch of the imagination.
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